The Simplest Marketing Plan Ever

Unlike your Aunt Sara's cherry pie recipe that's a closely guarded family secret, your marketing plan shouldn't be hidden away where no one can see it. In fact, once you've created it, print it out and hang it on your wall, carry it in your pocket, staple it to your forehead, tape it to your steering wheel—do whatever it takes to remind yourself every day what you need to be doing to grow your business.

As a small business, especially in today's economy, you not only need a good marketing plan, but you need one that's simple to create and follow. Don't be intimidated. Our marketing plan is different because of its simplicity; it's made with the average business in mind.

So take a few minutes to answer the questions on the right, and we'll help you create the simplest marketing plan ever for your business. And if you have any questions, please give us a call. It's as easy as pi—Pi Design.

The form below will take you through the process of developing one marketing objective.
After you submit your answers you will be emailed a simple PDF document. Repeat the process often to implement each new objective…because you may, and should, have many.

Your Information

I. Set an objective

II. Define your market

III. Select your marketing tools

PRINT

Brochures
Catalogs
Posters
Postcards
Door Hangers
Flyers
Trade Show Graphics
Newspaper Ads
Magazine Ads
Window Display
Billboards

MEDIA/PR

Trade Shows
Powerpoint Presentation
Theater Advertising
Articles
Sales Letters
Public Speaking
Networking
Seminars
Podcasts
Webinars
Television Ads
Radio Ads

ONLINE/WEB

Newsletters
Website
Email Campaign
Banner Ads
Other

IV. Budget and Time Commitment

We will set aside $ for this project.
Need help? Try our marketing budget calculator. calculator

We will dedicate hours a week to achieving this objective.

V. Create a Timetable

  • WEEK 1 – Define target market and gather mailing lists
  • WEEK 2 – Find designer and determine type of piece to be mailed
  • WEEK 3 – Establish costs and finalize budget
  • WEEK 4 – Brainstorm concepts with designer
  • WEEK 5 – Finalize designs
  • WEEK 6 – Printing
  • WEEK 7 – Mailing
Week 1
Week 2
Week 3
Week 4
Week 5
Week 6
Week 7
Week 8
Week 9
Week 10